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ASUS VivoBook S15 And ZenBook UX430 Launched In India




·         Vivobook S15: Redefining the everyday notebook, the perfect combination of beauty and performance with NanoEdge display and ultra-narrow 7.8mm bezel
·         The event also showcased the latest ASUS ZenBook UX430, the thinnest-ever ZenBook with discrete graphic, up to NVIDIA® GeForce® MX150


On the sidelines of the event, Mr. Peter Chang - Regional Head - South Asia & Country Manager said “Today, the consumers want their everyday laptop to be stylish, slim, ultra-portable and yet a powerful performer for their daily tasks. With a set of unprecedented features, our latest VivoBook goes beyond the edge to ensure our users stay ahead of the curve. We believe that it will redefine the ‘Everyday’ laptop category in India.”

ASUS VivoBook S15
A 15.6-inch laptop designed for those constantly on the go, featuring a 17.9mm profile and weighing just 1.7 kg. The ASUS VivoBook Series is renowned for offering outstanding value and performance, but the new VivoBook S Series pushes the boundaries to deliver levels of style and performance normally only found in higher-end laptops. The thin and lightweight VivoBook S is the latest and most stylish model in the VivoBook Series. It has a metallic Icicle Gold finish for a quality feel and features a NanoEdge display with a 7.8mm-slim bezel that provides a larger display area for more immersive viewing. This stylish laptop is powered by up to 8th Generation Intel® Core i7 processor with up to 16GB DDR4 memory and feature NVIDIA® MX150 graphics. 

NanoEdge display for immersive viewing
ASUS VivoBook features a Full HD (1920 x 1280) display with 178° wide-view technology for astonishing visuals, even when viewed from extreme positions. It’s the first laptop in its class to feature the slim-bezel NanoEdge display — the bezel is just 7.8 mm thin and gives VivoBook S15 an 80 percent screen-to-body ratio.

Simple yet stylish design
The compact ASUS VivoBook S15 measures just 361 x 243.5 x 17.9mm and weighs 1.7 kg. It’s perfect for those constantly on the go and easily fits into a messenger bag or backpack. It has an attractive Icicle Gold metallic finish for a premium look. For comfortable working in any lighting conditions, the notebook is equipped with an ergonomic backlit keyboard. An integrated fingerprint sensor offers extra security and allows easy one-touch, password-free login with Windows Hello.

Performance & Multitasking
ASUS VivoBook S15 is powered by an 8th Generation quad-core Intel Core i7-8550U and i5-8250U  processor with up to 16GB DDR4 2133Hz memory for super-smooth multitasking performance and features NVIDIA® GeForce® MX150 graphics. It has dual storage drives, with a 1TB hard disk drive (HDD) to give users ample space to store music and media libraries, and a 128GB solid-state drive (SSD) to reduce boot-up and app loading times.  The reversible USB Type-C (USB-C) port makes it easier to connect devices, with USB 3.1 Gen 1 providing superfast data transfer speeds — making it possible to transfer a 2GB movie to a USB drive in seconds. For maximum convenience and compatibility, ASUS VivoBook S15 also features one USB 3.0 ports and two USB 2.0 ports, one HDMI port, and Bluetooth® 4.2. Its dual-band 2x2 802.11ac Wi-Fi provides up to 6X-faster data speeds over the previous 802.11n standard.

SuperBattery
ASUS VivoBook S15 laptops feature a Lithium polymer battery that offers up to 8 hours battery life and a 3x longer lifespan than standard Lithium-ion cylinder batteries. The new ASUS Battery Health Charging Technology prolongs battery lifespan, decreases battery expansion rate and helps ensures the battery stays in a good condition. Fast-charge technology also charges the battery to 60 percent in just 49 minutes. If a laptop is constantly plugged in and the battery stays at 98% to 100% of its maximum capacity for long periods, this will significantly decrease its lifespan and may cause it to expand physically.



The ASUS VivoBook S15 has two technologies that prevent this and extends the battery’ operational life:

1.       SuperBattery - A special battery preservation technology known as “SuperBattery” that gives it three times (3X) the battery lifespan of conventional laptop batteries. SuperBattery does this by intelligently monitoring and limiting the maximum charge that can be given to the battery cells. With SuperBattery, the ASUS VivoBook S15 can:

·         Achieve a total of over 900 charge cycles compared to 300 for a conventional notebook’s batteries

·         Rapidly charge the ASUS VivoBook S15 from 0 to 60% of the capacity in only 49 minutes. 

2.       The Asus Battery Health Charging App – This allows users to manually set the Relative State of Charge (RSOC) to 60%, 80% or 100%. Limiting the laptop charging in this way helps to further increase its battery’s operational life


ASUS Beyond The Edge’ also showcased ZenBook UX430, the thinnest ever ZenBook with Discrete Graphics. Weighing only 1.25kg, the Full HD 14” Windows 10 laptop features 7.18mm NanoEdge bezel providing an 80% screen to body ratio. Offering a 178-degree wide view with a matte non-reflective surface, ZenBook UX430 is powered by up to Intel 8th Generation Core i7 processor with the main memory of 16GB DDR4 (2133MHz) and up to 512 GB Storage. Offering a 9-hour long battery life & performance benefits of NVIDIA® GeForce® graphics up to MX150,  for work or entertainment, the ZenBook UX430 is best suited for people on-the-go who want to take more in less space!

AVAILABILITY & PRICING
·         ASUS VivoBook S15 will be available from October 01, 2017 across all online and offline retailer and partners at a starting price of INR 59,990/-
·         Asus Zenbook UX430 is available across all online and offline retailer and partners at a starting price of INR 74,990/



About ASUS
ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets, smartphones and wearables. Driven by innovation and committed to quality, ASUS won 4,385 awards in 2016 and is widely credited with revolutionizing the PC industry with its Eee PC™ and also is the Market leader in the Gaming and Ultrabooks segments with its Republic of Gamers and Zenbook line ups. ASUS has more than 17,000 employees around the globe with a world-class R&D team of over 5,500 engineers. Company revenue for 2016 was approximately US$14.5 billion.





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