Cinepolis Celebrates National Popcorn Day

Cinepolis, India’s 1^st international and the world’s 2^nd largest movie theatre circuit, celebrated National Popcorn Day with its patrons across Delhi and Mumbai, with a Popcorn Party hosted at Grand Venice Mall, Greater Noida and Viviana Mall, Thane on January 19.

Creative and peppy to the core, Cinepolis has been celebrating National Popcorn Day since 2016. This year, Cinepolis unveiled #cinepolispopcornday by going beyond classic concessions and standard deals in a bid to pique the interest of the movie goers. It is not just a celebration of the most loved snack but a quest to make the National Popcorn Day a memorable one.

Did you know? 1. Popcorn is powerful, it has more iron than eggs and spinach 2. The oldest Popcorn found is about 4000 years old 3. One cup of oil popped popcorn has 50 calories 4. A Popcorn kernel can pop up to 3 feet in the air

The multiplex chain introduced the Popcorn Family this year with 3 members - Daddy Popcorn, Mommy Popcorn and Little Popcorn. The characters interacted with the audience, danced their way through a parade to celebrate the occasion. The activity was well received by the Cinépolis audience.

Cinepolis India is a wholly owned subsidiary of Cinepolis and is the 1st international exhibitor in India. The company currently operates 329 screens under the brand names of Cinépolis, Cinépolis VIP and Fun Cinemas. Cinépolis operates India’s biggest Megaplex – 15 Screen Multiplex in Pune and brought innovative concepts to exhibition Industry in India. Cinépolis India has been awarded with “Most Admired Retail Launch” in 2010, “Most Admired Retailer – Innovation” in 2011, “Fastest Growing Multiplex Chain” in 2015, “IMAGES Most Admired Retailer – Entertainment” in 2015, “DLP CineAsia Marketing Achievement Award” in 2015, ‘Best Marketing Campaign of the Year’ award at the Making of Developed India awards 2017 and recently ‘Fastest Growing National Chain’, ‘Best Multiplex – West’ and ‘Best Programming’ at the Indywood Film Carnival in 2017.

Delhi, India (NewsVoir) January 19, 2018