Dyson: UK’s Teading Technology Company Launches its latest product Line-Up In India
Versatile: Digital Motor Enabled Dyson
Cord-Free Vacuums,
Intelligent :Dyson Pure Cool™ Link air
purifiers,
Revolutionary: Dyson Supersonic™
hairdryer.
Dyson,
the global technology company and developer of high-performance machines, today
announced the launch of its latest products in India New Delhi India
Founded
by British inventor and entrepreneur, Sir James Dyson OM, Dyson has brought its
latest ‘problem solving’ technology to India; including its Cord-free
Vacuum Cleaners (Dyson V7 &V8 range), Revolutionary
Hairdryer (Dyson Supersonic™), and its range of intelligent Air Purifiers(Dyson
Pure Cool™ Link).
Speaking
at the launch event today, Jake Dyson, Chief Engineer and member of the
Dyson Board, said, “We are pleased to bring our latest technology
to India India
Describing
Dyson’s problem-solving approach to developing technology, he said, “Dyson
engineers always start with science and technology: we harness this to improve
products, make them exciting and pleasurable to use. We encourage our engineers
to have a fearless approach to experimentation and failure in order to make
discoveries and develop products with levels of performance that no-one has
experienced before.”
The
Dyson Demo Experience
The
first company-owned Dyson Demo store has opened today at DLF Promenade mall in
Vasant Kunj, New Delhi
Dyson
puts its technology, products and customers at the core of its business. The
Dyson Demo stores are designed to encourage people to pick up, test, and
understand Dyson technology. Interactive demonstrations bring the science at
the heart of its machines to life; Dyson experts are available to explain
products and provide recommendations to best suit customers’ lifestyles. An
in-store salon offers complimentary styling appointments with theDyson
Supersonic™ hair dryer.
In
addition, Dyson will make its machines available through its new Dyson India websitewww.Dyson.in, and
has partnered with Amazon India Delhi
In a
global first for Dyson, it is launching concierge in-home services in India Delhi
Dyson
Technology
High Performance
And Versatility: Dyson Cord-Free Vacuums
Built
on 15 years of motor and battery expertise, and over twenty five years of
expertise in high performance cyclones, the Dyson V8 cord-free vacuum cleaner
doesn’t just clean the floor. It quickly transforms between handheld and stick
modes to clean down low, up high and everywhere in-between: marble floors,
carpets, sofas, even the car.
15
cyclones, arranged across two tiers, work in parallel to capture and separate
fine dust and debris from the airflow – flinging it into the clear bin. The
latest Nickel Cobalt Aluminium batteries combined with the patented Dyson
digital motor, which spins at up to 110,000 rpm, give Dyson’s cord-free vacuums
their powerful, fade-free suction and versatility.
The
Cord- Free vacuum cleaners are available in three variants – the Dyson V7
Animal, the Dyson V8 Animal+ and the Dyson V8 Absolute+.
Revolutionary
haircare: Dyson Supersonic™ hair dryer
Traditional
hair dryers can be heavy, bulky and difficult to maneuver. They can also blast
air at high temperatures, which can cause extreme heat damage. Dyson engineers
set out to rethink the hair dryer.
The
Dyson Supersonic™ hair dryer uses a fast and focused airflow, which ensures
quick drying. It is engineered for balance in the hand, is quiet, and
intelligently controls the temperature to help protect hair from extreme heat
damage.
The
Dyson Supersonic™ hair dryer is powered by the patented Dyson digital motor V9,
created in-house, specifically for this machine. It is Dyson’s smallest,
lightest, and most advanced digital motor. Many conventional hair dryers have
the motor in the head of the machine. Because the Dyson digital motor is
engineered to be powerful yet compact, it is small enough to be positioned in
the handle.
The
Supersonic™ hair dryer is available in the Iron/ Fuschia colour combination. In
addition, consumers will be able to purchase a special edition Tan Leather Gift
Box Bundle designed by James Dyson.
Intelligent,
Connected purifiers: Dyson Pure Cool Link™ Air Purifier (Tower and Desk
Version)
Dyson’s
intelligent Air Purifiers help combat indoor air pollution and allergies using
Dyson’s patented Air Multiplier™ technology and a 360° Glass HEPA filter. The
purifier captures 99.95% of potentially harmful particles as small as 0.1
microns[1]–
trapping them in the filter and eradicating them from the air you breathe at
home. Sensors inside the machine automatically detect changes in conditions,
before adjusting airflow to maintain the target air quality. Available
for iOS and Android platforms, the Dyson Link App enables users to remotely
monitor the indoor air quality and change the settings.
The
Pure Cool Link purifiers are available in Iron/Blue and White/ Silver colours.
Notes
to editors:
The
newly launched Dyson’s range of products will be available at the Dyson
flagship store at Level One, DLF Promenade Mall, Vasant Kunj, as well as on www.Dyson.in and
Amazon India
Product
|
Price
|
Dyson Pure Cool Link™ Air Purifier (Tower)
|
INR 39,900
|
Dyson Pure Cool Link™ Air Purifier (Desk)
|
INR 34,900
|
Dyson V7 Animal™ Cord-Free Vacuum
|
INR 32,400
|
Dyson V8 Animal+™ Cord-free Vacuum
|
INR 36,400
|
Dyson V8 Absolute+™ Cord-free Vacuum
|
INR 39,900
|
Dyson Supersonic™ Hairdryer
|
INR 27,900
|
Dyson was founded in 1993 by Sir James Dyson, who remains at the helm of the company. From its beginnings in cyclonic vacuums, Dyson’s portfolio has grown to include battery enabled and autonomous vacuum cleaners, hair dryers, lighting, heating and cooling fans, humidifiers, air purifiers and hand dryers, which are exported from the
“We
solve the problems others ignore. We engineer better technology and then
explain why ours is better. The impossible spurs us on.” Sir
James Dyson OM , Founder and Chairman of Dyson.
New Delhi, 15 February, 2018
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