Jabong Presents A 4 Day Shopping Extravaganza -Showstopper Festival From 27th- 30th April
. Launching 2 new -
Luxury and Designer stores and latest collection from international, beauty,
accessories and
athleisure brands
. 100% value-back
with assured gifts, and an elevated shopping experience
. 3x increase in
average daily traffic with 4x increase in high value orders
. High visibility
marketing campaign to support the festival
. 50K+ styles and
20 new high-street brand launches
Jabong announces
the launch of the Showstopper Festival, a one of a kind fashion
extravaganza for the fashion-conscious consumer across the country. Key
features of the festival include a highly curated range of collection from the
most renowned international, luxury, designer, beauty, accessories, and
athleisure brands. With more than 50K styles and 20 new high-street brand
launches, it offers the perfect platform for top contemporary and upcoming
global styles and trends to be hand delivered at the consumers’ doorsteps.
The 4-day festival being held between the 27th and 30th of April, also brings bigwigs from the world of designers, including, Ritu Kumar, Rajesh Pratap and Twelve AM:PM. It will feature collection from various premium and luxury brands, such as Superdry, Diesel, Michael Kors, Brooks Brothers, Guess, Swarovski, Dorothy Perkins, Tommy Hilfiger, Next, Marks & Spencer and many more. The festival also marks the launch of the ‘Luxury Store’ on Jabong, which will house a curated collection of hi-end fashion labels. This, accompanied by elevated customer experiences in select cities, such as getting a stylist on call, priority shipping, premium packaging, among others, is set to redefine the experience of shopping for hi fashion.
Apart from featuring collections from the biggest brands, the festival offers 100% value back to the customers in the form of Jabong Shopping points and assured bouquet of vouchers from brands like Musafir, Anytime Fitness, NBA, Kaya & VLCC. In addition to this, there will also be special brand offers like free return tickets to
To support the festival, the brand has launched its latest marketing campaign targeting the urban, fashion forward customers and has taken a digital first approach for the campaign while using mediums like outdoor, cinema and radio to add the multiplier.

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