BlackBerry Secure To Protect Cat And Land Rover Rugged Smartphones Under New Licensing Agreement Between BlackBerry And Bullitt Group
Future Cat phones and Land Rover connected devices will be BlackBerry
Secure
BlackBerry Limited
(NYSE: BB; TSX: BB) today announced it has entered into a partnership with Bullitt Group,
a British smartphone and consumer electronics maker, to develop new
highly-secure connected devices that are certified as “BlackBerry Secure.”
Bullitt intends to embed BlackBerry cybersecurity technology into a range of
rugged Cat (Caterpillar Inc.) and Land Rover branded products to address the
needs of their security-conscious consumer and enterprise customers.
Bullitt Group
designs, develops and produces innovative products for specific target audiences with relevant key features. Its rugged and
tough devices are fit-for-purpose in the environments for which they are
intended, anywhere from construction sites to the mountains.
Bullitt Group devices are used by customers in over 100 countries, with a
strong focus in EMEA (Europe, the Middle East, and Africa), North America, and Latin America .
"This new deal
will allow us to expand our BlackBerry Secure footprint into the more than 100
markets that Bullitt Group currently distributes its products, especially in
Europe, the Middle East and Africa,” said Alex Thurber, SVP and GM of Mobility
Solutions, BlackBerry. “Bullitt Group’s customers, from farmers and construction
workers to outdoor enthusiasts, will now be able to have rugged products that
aren’t just durable on the outside, but also strong on security on the inside.”
"With the
rising threat of hacks and security breaches in mobile and connected IoT devices,
it was important for us to find a partner that can help us keep pace with, and
protect against, the fast-changing security challenges that concern our
customers,” said James Shannon, Chief Product Officer, Bullitt Group. “By
partnering with BlackBerry, we’re able to provide a level of security that will
give our customers peace of mind when communicating and using their devices for
business, or in their everyday lives.”
Bullitt Group holds
global mobile licenses from Caterpillar Inc. and Land Rover, and has a growing
portfolio of connected device products covering the rugged, lifestyle and
outdoor categories.
BlackBerry Secure
is a highly secure and comprehensive software platform to connect people,
devices, processes and systems. A BlackBerry Secure license provides product
manufacturers with a deeply embedded security solution that comprises
BlackBerry's proprietary software and applications. Products built with
components from the BlackBerry Secure software platform will have best-in-class
security that helps safeguard end-user privacy and protects enterprises from
attackers looking to exploit device vulnerabilities.
No comments