Canon India Marks ‘World Photography Day’ Celebrations, Promoting The Culture Of Imaging Across The Country
As World Photography Day approaches on 19th August,
Canon India ,
one of the leading imaging organizations furthers its commitment to cultivate
the passion and spread the knowledge of photography across the nation. To mark
the occasion, the imaging leader has organized a series of pan India initiatives,
as an exhaustive outreach to enhance photography culture and help enthusiasts
hone their clicking skills.
Inspiring the
spirit of discovery in one’s own city, Canon had organized multi-city photo
walks in the months of July and August. The aim of this initiative was to call
out to photography enthusiasts to compile hyper-local experiences that bring
out the extraordinary that exists in the seemingly mundane aspects of urban
lives. The day long photo-walks through the streets of Delhi ,
Mumbai, Bangalore ,
Pune and Kolkata were led by some of the most popular Instagram influencers in
the country including Zaid Salman (@yourworldmylens) and Nitish Waila (@nitishwaila)
and gave a common platform to photography enthusiasts to capture the flavour of
their cities.
With an
interesting line up of activities, Canon made these photo-walks experiential
for photography enthusiasts to cultivate their passion for photography into a
profession. These photo walks were accompanied with a hands-on demonstration of
Canon’s EOS M50 mirrorless camera, popularly known as ‘The
Conversation Creator’. As an extension to these walks, a contest has also
been announced on social media around street and travel photography, where the
winners will be awarded with a unit of EOS M50 each.
In the North
region of the country, Canon India
will be celebrating World Photography Week by engaging aspiring and
professional photographers on various platforms. This would include
professional workshops on wedding photography in Meerut
for Meerut Camera Club members, a basic photography workshop for students in Bhatnagar International
School , Vasant Kunj, DPS school,
Sector 102, Gurgaon and Sri
Venkateshwara College ,
South Campus.
In the South
region, the organization is organizing a photography workshop at Christ University ,
Bengaluru for students, to teach them the basics of photography, with a prime
focus on travel photography. Furthermore, with a special focus on high-end
cameras, there are 13 back-to-back month long workshops planned in Kerala and 4
in Andhra Pradesh and Telangana to aggressively promote the photography
culture. Additionally, workshops are planned at Canon Image Square stores in South
region, providing education on the basics of camera, catering to end-consumers.
In the West, the
organization has planned photography workshops at Canon Image Square stores, with Canon
promoters. The organization will also be marking its presence at ‘All
Maharashtra Photographer Association’ in Navi Mumbai.
In the East,
photo walks are being organised across all states with local photography
associations to commemorate the occasion. Canon Photo Mentors are coming
together at Guwahati Club to organize a Fashion Photography Work shop, with ‘All
Assam Fashion Photographers Association, Guwahati’. The Master Service
Centre(MSC), Kolkata will bear a special décor to celebrate the day, and our
esteemed customers can avail a limited period offer of 10% discount on spare
parts for repairs at the MSC, Kolkata.
Continuing its
endeavor to support the community and the environment, the organization is also
running a digital movement called #ShiftYourFocus. Using the popular social
media hashtags, such as #FollowMeTo, #OnMyTable and #FromWhereIStand, the
company is aiming to divert the attention of millenials to necessary causes
like nature conservation and environment preservation. This campaign will run
across all social media platforms of the organization, with the objective to
support the required change, with the powerful tool of images.
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