Netmeds Takes The Unbeaten Path To Stir Awareness For Independence Day

Netmeds marks its territory on the social platform by creating a unique awareness video on #LetMeGrow – In search of Freedom this Independence Day

 

Taking forward the concept of Netmeds being the game-changer. Netmeds took a deviation from its systematic branded content, producing unique music and cinematic portrayal of the story of a young girl faced with everyday abuses of the society.  This new effort, which many are calling “powerful” and “emotive” continues on a course set by the company and its founders who have been helping “children grow” through their initiatives at both the Lalchand Milapchand Dadha Senior Secondary School in Chennai and the Love Care Centre Orphanage in Kancheepuram. The music video throws focus on the social ills and widely spread child abuse in India.

 

 

 

Netmeds’ Production team of Shruthi Madonna and Faustina Vinitha along with Schwack, created the lyrics and the original storyline. Yuvaraj composed the music and the video was conceptualized and Directed by Karthik Rajan. A well, known Chennai playback star Ujjayinee Roy and newcomer Samyuktha Camellia play the leads.

Netmeds is one of the few major Indian companies to produce its own music video without an agency attachment. 

16th Aug 2018, Chennai